website branding

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Stop us if this sounds familiar: you have an awesome idea for website branding. You build it, you run it, and…it’s not working. And the longer you think about it, the more you can hear that looming statistic (8 out of 10 businesses fail) and you’re looking a little frantic. Stop giving yourself stress nightmares. Here are 10 reasons your branding isn’t working, and how to fix them. 1. Your Website Doesn’t Reflect Your Brand Seems like a pretty straightforward thing to miss, doesn’t it? Here’s the thing. Your website is the promotional tool that never stops working. It’s open 24 hours a day, sevenRead More →

self promotion

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In: Promoting

Do you cringe when you hear self promotion? It’s understandable if you do. You don’t want to be perceived as a braggart or arrogant when you promote yourself. Recent studies have shown that self promotion can backfire when we think that it’s working. The important thing to remember is despite that, promoting yourself isn’t bad. It’s necessary if you want to be successful and you want people to learn about your business. How else are people going to learn about your business if you don’t promote it? Keep reading to learn how you can promote yourself and your business in a way that doesn’t putRead More →

killer logo

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In: Building

They say – “a picture is worth a thousand words”. But if that’s true, a killer logo must say tens of thousands. Don’t underestimate the value of an amazing logo to attract visitors to your website. The challenge of creating a great logo that works well with business, branding, and website can be overwhelming. Whether you’re just starting out with your start-up business plan, or you’ve been successful in your industry for many years, it’s essential to have a killer logo. After all, in this competitive world, a simple but effective logo can make all the difference and give you the edge over your rivals.Read More →

best website builder

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In: Building

If you Google “how long does it take to build a website,” you’ll get different answers. Some say it would take weeks, others say it could be months. But if you’re using a website builder, you can build one in minutes. Yes, minutes! Of course, even if you’re using the best website builder, you have to know that it’s not perfect. If that weren’t the case, everyone would be using site builders and web developers and designers everywhere would be out of work. That said, there are ways to get around the limitations of site builders. Here are 7 tips that will help you getRead More →

digital marketing trends

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In: Promoting

Now that the new year has come and gone, new trends in marketing have set in. Some are continuations of trends that were big in 2017. Others are new developments. If you aren’t staying up to date on what’s new and exciting in marketing, and what’s on a downward slide, you need to get started. Otherwise, you risk letting your marketing strategies slide. If you want to start learning about the latest digital marketing trends for 2018, keep reading. We’re breaking down what you need to increase traffic, leads, and sales in the new year. Influencer Marketing Will Remain a Hot Topic Influencer marketing hasRead More →