Statistics

There are over 1.3 billion websites in the world today, and each one of them is looking for traffic. As such, the competition is stiff, and that’s one of the reasons marketers and businesses invest in SEO, PPC, and social media campaigns to grow website traffic. However, you won’t notice any progress or marketing ROI if you don’t track your traffic volume. There are free tools, such as Google Analytics (GA), that provide a wealth of information about your website’s visitors and their actions. This post is going to cover the reasons why tracking your traffic is essential. Read on to learn more. 1. UnderstandRead More →