Promoting (Page 5)

Did you know that the addiction treatment industry is worth around $35 billion per year? That’s right – and if you want your rehab to be in with a chance of success, you need to invest time and money into your marketing strategy. When it comes to promoting your rehab, building trust is of utmost importance. You can show that your operation is professional and reliable by creating a high-quality website and publishing useful content. Next, you’ll need to invest in SEO and paid advertising to drive leads to your site. Not sure where to start? Keep reading for a simple guide to rehab marketing.Read More →

Seventy-two percent of internet users look up health information each year, and 77 percent of these online health queries begin with a search engine. What does this mean for the future of healthcare marketing? Gone are the days of newspaper ads, mass mailings, and phone calls. Instead, digital marketing across multiple channels provides the best outreach. Not convinced? Consider this: in 2018, the typical marketing firm dedicated 41 percent of its marketing budget to digital marketing. This figure will grow to 45 percent by 2020. How do you create a digital marketing strategy for today’s healthcare consumers? Read on to learn about seven best practicesRead More →

How often do you update your business marketing strategy? Did you know many experts suggest reviewing your plan at least once a month? If you haven’t done it recently, you’re likely missing out on the opportunities created by some of this year’s most creative marketing ideas. Consumer tastes and preferences are continually evolving. Businesses that want to remain competitive must be willing to change their approach. After being bombarded with ads everywhere they turn, people have started to get numb to traditional marketing methods. The newest trends require a subtler approach and a solid dose of innovation. Check out these 5 out-of-the-box ideas to helpRead More →

Did you know over 80 percent of brands utilize affiliate marketing? If you’re not following this trend it’s time to jump on board. Here are our health-based affiliate marketing tips to help you get the most out of this popular money-making strategy. 1. Find the Right Companies to Back The first step to running a successful affiliate marketing program is to find the right companies. Not all companies and products support affiliate marketing. Therefore, the first step is finding the ones that do. From there you can choose which products you believe will resonate with your audience. For example, if your readers are into naturalRead More →

Do you cringe when you hear self promotion? It’s understandable if you do. You don’t want to be perceived as a braggart or arrogant when you promote yourself. Recent studies have shown that self promotion can backfire when we think that it’s working. The important thing to remember is despite that, promoting yourself isn’t bad. It’s necessary if you want to be successful and you want people to learn about your business. How else are people going to learn about your business if you don’t promote it? Keep reading to learn how you can promote yourself and your business in a way that doesn’t putRead More →

Now that the new year has come and gone, new trends in marketing have set in. Some are continuations of trends that were big in 2017. Others are new developments. If you aren’t staying up to date on what’s new and exciting in marketing, and what’s on a downward slide, you need to get started. Otherwise, you risk letting your marketing strategies slide. If you want to start learning about the latest digital marketing trends for 2018, keep reading. We’re breaking down what you need to increase traffic, leads, and sales in the new year. Influencer Marketing Will Remain a Hot Topic Influencer marketing hasRead More →